Creative star

The question

What did our client want?

Having worked with the key stakeholder for many years, we know what works; how Sales Managers respond, which settings suit and how to create something that knocks the brief out of the park. But meeting expectations was never going to be enough; we had to exceed them every step of the way to make sure the workforce flew past their target. The creation of an unforgettable itinerary to somewhere high profile and exclusive, with wow factor…

“This was the fifth incentive in a row that Creative Star have managed for me and yet again they have done a superb job.”
National Sales Manager
Creative star

The solution

What did Creative Star do?

With four up-and-coming destinations in the mix, each with its own unique set of challenges, Costa Rica quickly emerged as the clear favourite as somewhere few of the Sales Managers had visited and bursting with the requisite adventure and memorable once-in-a-lifetime experiences at every turn. With the destination decided, we set about creating an itinerary to not only equal the high bars set by previous years’ iterations but exceed them in every way.

Details of the action-packed itinerary were held back from guests and revealed on site with daily room drops and surprise touches. The programme got underway with the group venturing to a secret retreat within the forest for an adrenaline-fuelled day of canyoning, zip-lining and abseiling – with a couple of (non-lethal) scorpion stings and snake bites thrown in for a fantastic story to regale colleagues back at the office. From the rainforest to the river, guests took on the best Mother Nature could throw at them in a white-knuckle tubing experience, all before kicking back for a tranquil waterfall lunch with masseuses on hand to take care of guests’ aches and pains.

“Having set out in the brief that I wanted to find ‘the next big incentive venue’ the team came up with Costa Rica. From start to finish no stone was left unturned to provide a really stunning incentive.”
National Sales Manager

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